Death Marketing-1

Unique campaign to promote Supreme Cigarette

Recently, innovative strategies have been observed in promoting the SUPREME brand of cigarettes in various markets. Ornately decorated trucks that read "Be Bold More You" are being placed at popular hangout places to draw the attention of the youth. In addition, boxing matches are also being organized at those spots. High scorers are given attractive prizes. Photos and videos of such campaigns are being publicized and promoted on Facebook. Such advertisement and promotional campaigns of tobacco companies must be stopped through strict implementation of the law.